H.I.G.’s entry goal would be pursuing the growth path through the continuation of the buy-and-build strategy, believing that Naturalia Tantum represents the ideal platform for a development project in the sector. H.I.G. can effectively support the company with the aim of establishing an Italian and potentially European leader in the beauty & personal care sector in the natural, organic and sustainable segment.
Based in Milan, Naturalia Tantum develops, produces, and distributes a variety of natural and organic personal care products, as well as natural food supplements and ecological products for home and pet care. It is a leading Italian supplier of “bio-only” products.
Naturalia Tantum’s portfolio combines “white label” products, with formulas developed by its internal team of researchers exclusively for the customer, and a range of proprietary branded products.
The company has clear competitive positioning, an attractive business model, and significant potential for organic and inorganic growth, according to HIG.
“We are thrilled to partner with HIG to further accelerate our growth path in Italy and abroad and strengthen our positioning as a reference Italian player in the world of organic and natural cosmetics,” said Francesco Iovine, CEO of Naturalia Tantum.
