Raphael Brenier
Aurignac Finance
iDealwine.com
Deal Type
Fundraising
Sector
Consumer
Completion Date
26th January 2021
Deal Value
Not disclosed
Company Background
Established in 2000, iDealwine is a digital platform dedicated to the sale of fine wines throughout the globe, with revenues reaching €33 million in 2020, up by 15% from 2019. A pioneer in the digitalisation of the wine market, the company is the undisputed "Number 1" in France and a worldwide co-leader in its core business of online auctions. In addition to auctions, fixed-price sales represent a growing part of its activity and enable iDealwine to offer a very complete range of fine wines (700 partnering estates) to an international clientele from over 60 countries.
Deal Summary
This transaction, which generated strong interest from investors, was carried out by the private equity fund Capital Croissance. It allows the company to refocus the ownership around the founders, who keep a majority stake, and the financial investors. It also provides the company with the necessary resources to accelerate its international expansion and develop new innovative and high added-value services (fine spirits auctions, cellar management services). iDealwine aims at doubling its revenues within 5 years and becoming the undisputed world leader in online distribution of premium wines.
Value Added
Aurignac's involvement and contribution to iDealwine's growth project:
▪ Delivered a strong knowledge of the key assets of the business model thanks to a long term partnership
▪ Organized a highly competitive process between top tier French development capital investors
▪ Preserved the management’s capacity to fully benefit from future value creation
▪ Set up the premises for a worldwide acquisition strategy
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